Stay top-of-mind for a full year
Most car wash leads aren’t ready the day they find you — and most operators give up on them after one text. The Nurture & Cold Campaigns keep working those contacts for you: a long-running, 12-month nurture sequence for everyone who comes in, plus separate cold campaigns that warm up leads who never converted.
What it does
- A 12-month nurture sequence — a branded series of SMS and email touches that runs for a full year, keeping your wash front-of-mind with seasonal and service reminders
- Cold outreach campaigns — separate sequences that work fresh and never-converted leads until they book
- Multi-channel — touches go out across SMS and email, not a single blast
- Hands off to a human — the moment someone replies, they’re pulled from the sequence and into your inbox for a real conversation
- Tracked per touch — opens, clicks, and replies are recorded against the contact in GoHighLevel
Why it works for wash operators
- The customer who said “not right now” in March is reminded the week pollen season hits
- A pile of old, cold leads gets a campaign that warms them back up instead of sitting dead in a spreadsheet
- Seasonal touches — road salt, pollen, road-trip season — land when customers are already thinking about their car
- It runs entirely on its own once installed; no one on your team has to remember to send anything
What ships in the snapshot
- Pre-built 12-month nurture sequence and cold campaign workflows, tuned for car wash and detailing operators
- Configured to your services, seasons, and voice during onboarding
- Production-ready inside GoHighLevel
- Free A2P 10DLC for SMS
- 1 year of free updates as GHL evolves